in
LinkedIn outreach
Reach decision-makers through your professional presence. Relevant prospect lists, thoughtful connection messages, and follow-ups in your voice.
Explore LinkedIn outreach ↗ LinkedIn-first B2B outreach
Your next client.
A smarter
conversation away.
We help you reach the right decision-makers, start meaningful conversations, and turn interest into qualified sales opportunities.
Thoughtful targeting. Human messaging. Managed outreach.
inRight person. Right company.
Targeting aligned with your ideal customer
A conversation worth having
“That sounds relevant.
Let’s arrange a call.”
ILLUSTRATIVE OUTREACH JOURNEY
01 / What we do
We open doors.
You take it from there.
From finding your ideal prospects to managing follow-ups, we bring structure to the work that happens before the sales call.
↗
Cold email
Bring your offer to the right inboxes with focused targeting, clear copy, and a coordinated follow-up sequence.
Explore email outreach ↗◎
Lead qualification
Identify relevant, interested prospects and prepare a clear handoff, so your sales team can pick up the conversation with context.
Talk about qualified leads ↗02 / The Choicy approach
A clear path from
first hello to next step.
One connected process. A shared definition of a good lead. Visibility into what’s working.
Understand
We define your offer, ideal customer, target markets, and what makes an opportunity worth your time.
Find & prepare
We research prospects and write concise messages built around their role and your value.
Start conversations
We coordinate outreach and follow-ups, review responses, and identify relevant interest.
Qualify & improve
We hand over qualified conversations and use your sales feedback to refine the campaign.
03 / Quality comes first
A contact isn’t a lead.
Interest makes
the difference.
A qualified lead is a relevant decision-maker who shows interest in your offer and agrees to a call or meeting. We agree the exact criteria with you before outreach begins.
✓ Matches your ideal customer profile
✓ Has a relevant role in the buying decision
✓ Expresses interest and agrees to a next step
in
A more thoughtful first hello
Example conversation · B2B software
Your team
Hi Alex, thanks for connecting! Could you please let me know if improving visibility into campaign performance is part of your role?
Prospect
Hi! Yes, that falls within my team. What did you have in mind?
We help teams see which campaigns drive results. Would you be open to a brief overview here first?
Illustrative copy. Actual messaging is tailored to your offer.
04 / Who we help
Your expertise.
Their next smart choice.
Best suited to businesses with a clear B2B offer and an identifiable decision-maker.
SOFTWARE & TECHNOLOGY
Get your product into the right conversations.
Reach the people who understand the problem your software solves. Segment by role, company size, and market to make every message more relevant.
Plan a campaign for my business ↗Founders & CEOs
Functional leaders
Operations & growth teams
05 / What’s included
Less to manage.
More to move forward.
A campaign built around your audience, your offer, and your sales process. Scope and pricing are agreed after we understand your needs.
↗ Audience & market research
↗ Prospect list building
↗ Message development
↗ Outreach & follow-ups
↗ Response qualification
↗ Reporting & optimization
06 / Pricing
First, test the approach.
Then, plan the scale.
Start with a free initial setup. We’ll tailor the cost of ongoing work to your business needs.
See your funnel
in action.
We’re ready to set up your initial lead generation funnel for free, so you can evaluate how it works and helps attract potential customers to your business. We’ll agree the scope of the initial setup with you in advance.
Discuss a free setup ↗What determines the price?
The cost of ongoing work depends on your funnel configuration and the scope of the campaign:
01
Will outreach run through our LinkedIn accounts or your employees’ accounts?
02
Do the LinkedIn accounts need development and preparation before outreach begins?
03
How many accounts will be used in the campaign?
04
Do you need a cold email outreach process set up?
05
Which markets and audiences will you target, and do you need lead qualification or CRM integration?
Get in touch to discuss the details. We’ll recommend the right scope for your business.
07 / About us
Marketing experience.
Focused on your business.
We’re a team of marketers with extensive experience across different areas of marketing. In recent years, we’ve focused on B2B lead generation and outreach.
We don’t sell hours.
We measure the value of our work by what it brings to your business: relevant contacts, meaningful conversations, and new sales opportunities.
We build relationships for the long term.
We focus on lasting partnerships. We take the time to understand your product, audience, and goals, use feedback from your team, and continually improve your campaigns.
What matters most to us is delivering results with clear value for your business.
Let’s discuss working together ↗08 / Good questions
Let’s make
things clear.
How does LinkedIn outreach work?
We agree your target audience, prepare prospect lists and messages, and coordinate outreach from the agreed professional profiles. Interested responses are qualified against criteria defined together.
What do you need from us to get started?
A clear offer, an understanding of your ideal customers, and someone who can take sales conversations forward. We also agree which profiles, channels, and tools will be used.
Can we approve the messaging?
Yes. Targeting and initial messaging are agreed before launch. Your feedback helps keep the campaign consistent with how your business speaks.
How soon will we see results?
Timing depends on your audience, offer, market, and campaign readiness. We agree a launch plan and review early responses before making changes. Specific lead volumes are not guaranteed.
How much does it cost?
We offer the initial funnel setup for free. Ongoing pricing depends on the accounts, channels, and scope of work. See the pricing section for details.
Do you also help with email outreach?
Email can support your LinkedIn campaign or be scoped separately. We agree the targeting, messaging, and operational setup before launch.
Your next move
Make the
smart choice
for your pipeline.
Tell us who you want to reach and what you help them achieve. Start with a clear brief for your next outreach campaign.
The smart choice for B2B lead generation.